Explainer video for VIDERO was one of our first videos and at the same time, one of the most challenging ones.
What VIDERO offers is so big, multi-level and can be used in so many different ways and by so many different businesses (e.g. hotels, car showrooms, clothes stores, museums...) , that squeezing it all into a short animated video was not even possible.
That's why we chose not to touch every aspect of the service, but rather show in a very simplified way one of many ways in which VIDERO can be used - as an easy tool for editing the content of the digital signage screens around town in real time.
Our main character is the marketing manager of a shoe brand and thanks to VIDERO, he is in full control of what, when and how his digital publicities are shown.